Feeds

The recession is good news. For IBM anyway

Web services marketing manager tries to sell the dream

  • alert
  • submit to reddit

The essential guide to IT transformation

The current recession is music to the ears of IBM's Web services marketing manager, Siva Darivemula. "The recession could help our e-services because companies are looking at cost-cutting," he told us in a flying visit to the UK.

Siva reckons that for everyone dollar you spend on Web services kit (from IBM of course), you can expect to save $1.50. The advantages are the same as ever: greater integration of services and databases, improving efficiency, increased flexibility.

A case study is rolled out to illustrate the point. We'd be told of other companies at some point but be sure that IBM is working with everyone who's anyone. IBM's the best choice for e-business of course.

It works behind standards and works with the leaders in each market although "not all our efforts are going to be open source". IBM does have two advantages over Microsoft's .Net vision though: IBM covers the whole kit and caboodle - from servers to middleware to software and it works with a big number of other people's applications.

Not that IBM is going to be nice about it. The latest version of its WebSphere application server has many new functions, Siva tells us by way of explaining how the market is still evolving. One of them, however, is its closer integration with IBM's Domino server. And then there's the fact WebSphere is also bundled with the new i-server for small businesses. IBM has clearly picked up a few tricks from its former pupil Microsoft.

No one can accuse Siva of being a visionary though. Repeated questions over the future of Web services and the role of IBM products in that eventually yielded two answers: greater security and greater speed.

The market will be worth £15.4 billion by 2003, says Gartner, and IBM wants a good chunk of that, Siva tells us. Although not how much IBM expects to make from it. Sometimes companies call up IBM and other times IBM approaches companies. The whole company's resources are behind the Web services arm. Integrating the Internet will give a company flexibility. Many companies are doing that internally anyway. You need the flexibility to make integration easier. ®

Boost IT visibility and business value

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Fast And Furious 6 cammer thrown in slammer for nearly three years
Man jailed for dodgy cinema recording of Hollywood movie
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
Primetime precrime? Minority Report TV series 'being developed'
I have to know. I have to find out what happened to my life
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Scale data protection with your virtual environment
To scale at the rate of virtualization growth, data protection solutions need to adopt new capabilities and simplify current features.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?