BT cuts broadband wholesale prices – again
Targets business users this time
BT Wholesale is to cut the cost of its business-class IPStream broadband products from 1 September, it confirmed today.
Today's announcement follows hot on the heels of a similar cut in the wholesale price for its single-user broadband product last month.
BT hopes that ISPs will be able to pass on the reductions in a bid to help stimulate demand for broadband.
It's also keeping its fingers crossed that the introduction of a much-awaited service-level agreement (SLA) will also help boost confidence in BT's service.
The wholesale price cuts are as follows:
BT IPStream S500 - cut from £840 to £780 a year
BT IPStream S1000 - cut from £1080 to £1020 a year
BT IPStream S2000 - cut from £1320 to £1260 a year
Said Bruce Stanford, BT Wholesale's head of broadband operations: "These latest pricing reductions are part of BT Wholesale's ongoing commitment to stimulate demand for broadband services in the UK.
"The introduction of a service level agreement is indicative of BT Wholesale's ongoing determination to provide the quality of service expected by our customers.
"We are eager to kick-start the market for these services and have delivered on our commitment to revise terms and conditions and introduce an SLA in a manner beneficial to customers.
"We continue to play our part in helping to enable broadband Britain," he said.
However, critics argue that BT is responsible - in part at least - for the lack of interest in broadband services in the UK.
And although any cut in the wholesale cost is welcome, critics claim this latest reduction just isn't enough to give broadband the shot in the arm it needs. ®