Feeds

Cost of goods online increases

E-inflation surges ahead

  • alert
  • submit to reddit

Intelligent flash storage arrays

The cost of shopping online increased 3.2 per cent in the six months to June - the eighth consecutive monthly price rise in a row.

However, while the figures compiled by the Goldfish e-Tail Price Index (ePI) might be bad news for consumers, analysts believe it's a sign that etailers are becoming more commercially viable and proof positive that this online channel is maturing.

Indeed, some commentators believe that the inflationary figures show that etailers are becoming more confident of their future and are raising prices to concentrate on customer service and fulfilment, as opposed to simply maintaining low prices to attract and retain customers.

The ePI shows that food prices online have shown the biggest increases over the last six months rising by a massive 7.5 per cent. The cost of alcohol increased 5.1 per cent over the same period.

The cost of motoring goods and services increased by 4 per cent since January.

Peter Barrett, MD of Goldfish said: "The consistent price hikes we are seeing online are mirroring those currently being experienced on the high street in key areas, including both the motoring and food sectors.

"E-tailers' success in sustaining the pricing strategies we have begun to see emerge over the past six months point to a commercially more viable and secure future for those trading online.

"However, they should bear in mind the occasionally wild fluctuations that some sectors have experienced, and not slip into the trap of believing it will all be plain sailing from now on," he said.

The Goldfish ePI (e-Tail Price Index) was set up last year to measure changes in the costs of consumer goods sold in the UK over the Net. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
WHY did Sunday Mirror stoop to slurping selfies for smut sting?
Tabloid splashes, MP resigns - but there's a BIG copyright issue here
Spies, avert eyes! Tim Berners-Lee demands a UK digital bill of rights
Lobbies tetchy MPs 'to end indiscriminate online surveillance'
How the FLAC do I tell MP3s from lossless audio?
Can you hear the difference? Can anyone?
Inequality increasing? BOLLOCKS! You heard me: 'Screw the 1%'
There's morality and then there's economics ...
Google hits back at 'Dear Rupert' over search dominance claims
Choc Factory sniffs: 'We're not pirate-lovers - also, you publish The Sun'
EU to accuse Ireland of giving Apple an overly peachy tax deal – report
Probe expected to say single-digit rate was unlawful
While you queued for an iPhone 6, Apple's Cook sold shares worth $35m
Right before the stock took a 3.8% dive amid bent and broken mobe drama
prev story

Whitepapers

A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.