Feeds

Overhyped ThinkPad memory deal

IBM makes a lot out of little

  • alert
  • submit to reddit

IBM is making the most of the memory price crash by doubling up the SDRAM on some ThinkPad models and pretending the deal is a once in a life time opportunity.

The special offer is running for just one week and ends on 16 July - so if you rush you can get a 700MHz Celeron ThinkPad I Series with 128MB SDRAM (up from 64MB) and a 10GB hard drive for £958. Or a 750MHz PIII model with 128MB SDRAM (up from 64MB) and 20GB hard drive for £1,227. Both prices include VAT and delivery.

The breathless IBM advert states: Buy Now. Double your memory at no extra cost. Which is pretty close to the truth. A 64MB SDRAM module for either model costs around £24 - less than two per cent of the total price of the PIII machine. This is better than a poke in the eye with a blunt stick, but not the deal of the century.

If you buy online you get an extra five per cent off.

Maybe IBM expects memory prices to rise shortly, which might explain the small window of opportunity for its incredible deal. ®

Related Stories

DRAM nosedive continues

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.