Feeds

LogoWatch UNIX will save the planet

Ecowarriors against NT

  • alert
  • submit to reddit

Internet Security Threat Report 2014

Life, nature, growth....


Normally, LogoWatch is the Reg's eye on ominous corporate rebranding. We do, however, always welcome the preposterous guff which organisations use to justify their artistic creations.

And so our spotlight falls on The Unix versus NT organisation. According to their website, the organisation is dedicated to setting the facts straight about the various commercial and Open Source UNIX operating systems as they relate to Microsoft Windows NT.

Phew. Bet their social evenings are a laugh a minute. Be that as it may. What, you are wondering, has this group of free-thinkers done to warrant our attention?

Well, the organisation's logo can hardly be considered radical. Just a bit of graduated green text and drop shadow. Dull? Not according to the blurb:

The dark green color was chosen because it represents life, nature, growth, and ecology. This corresponds to the re-growth, rejuvenation, and general UNIX renaissance we now find ourselves in. NT may stand for "new technology" on paper, but FreeBSD and Linux are the choice of a new (or GNU) generation. NT is essentially an oxymoron. Just take a look at which OSes support IPV6.

The font is a sans serif, like Microsoft's, which alludes to the modern. Once again, Microsoft likes to think of itself as being hip and with the times, but its products are still not the core products being used by hackers. Microsoft works at being cool, i.e. it has to pay for television ads in order to feign being cool. FreeBSD and Linux simply are cool. They don't have to work at it.

We're sorry? Nature? Ecology? Have you gone completely bonkers? A Reg pin to anyone who can demonstrate the link between UNIX and the environment. Do us a favour.

Still, we like the idea of using an explantion of your logo as a springboard for a bit of anti-Microsoft ranting. Couldn't stop yourselves, eh lads?

You can find more about this bunch here

Bootnote

Thanks to Mike Heald for the lead

The LogoWatch archive

Sema rebranding ends in tears
Zarlink trumpets imperial pretentions
With this ring, I thee sack
Telco punts for pink pound
VIA rises from eastern mountain
Corel in transcendental makeover
Acer turns green at the gills
Sema "aflame with vital energy"
The Vulture laid bare

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Swiss wildlife park serves up furry residents to visitors
'It's ecological' says spokesman, now how would you like your Bambi done?
Win a year’s supply of chocolate (no tech knowledge required)
Over £200 worth of the good stuff up for grabs
Facebook's Zuckerberg in EBOLA VIRUS FIGHT: Billionaire battles bug
US Centers for Disease Control and Prevention contacted as site supremo coughs up
Internet finally ready to replace answering machine cassette tape
It's a simple message and I'm leaving out the whistles and bells
ePassport to Transnistria: NEXTIFYING the Nation State with BONG
Hey the Man, you can't geoblock distributed democracy
Red Bull does NOT give you wings, $13.5m lawsuit says so
Website letting consumers claim $10 cash back crashes after stampede
Down-under record: Australian gets $140k for pussy
'Tiffany' closes deal - 'it's more common to offer your wife', says agent
Trolls have DARK TETRAD of personality defects, say trickcyclists
Think psychopathy and BDSM dungeons, not desktops
The iPAD launch BEFORE it happened: SPECULATIVE GUFF ahead of actual event
Nerve-shattering run-up to the pre-planned known event
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.