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Gateway never knowingly undersold

Reader Philip Brown has yet another contribution to the US/UK PC price differential conundrum:

Your article on Gateway prices interests me. I wonder if their price promise extends to matching their OWN prices, except those in the US?

How does a server with a dual-capable Serverworks motherboard, P3-933, 128Mb RAM, dual Ultra-Wide SCSI, 9Gb SCSI HD, ethernet, CD-ROM, integrated graphics etc. sound? For $500???!!!

Have a look here. Choose to customize the 6400, and pick Option 1 in the System Promotion dropdown. That gets you a $400 rebate. Reduce the 3-year on-site warranty
to 1 year, and you can get the price down to $500.

Thats £350!! The closest I could get to on the Gateway UK website, which had far more restrictive options available, was around £1200. If they can do this offer for the US, why not the UK?

Well, why can't they? Any suggestions?

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