Feeds

Ex-Boo staff offer services to Hollywood

Midas Touch bar hosts dotcom reunion

  • alert
  • submit to reddit

Boost IT visibility and business value

Having Boo.com on your CV is not the kiss of death.

That's according to a group of former workers of the failed sportswear e-tailer, who were found chatting in London's West End last week at a reunion to mark the first anniversary of Boo's collapse.

The Guardian, which got one of its reporters to infiltrate the group's meeting at The Midas Touch bar, reckons that being an ex-Booer is a boost to career development.

The assembled group were part of one of the most infamous dotcom disasters - Boo chomped through $135 million of venture capital in less than a year before shutting its doors.

But many of the former employees managed to move onto jobs at telecoms companies and other dotcoms, including BT and Antfactory.

One confided: "When a company saw I'd worked at Boo it practically got me a job on the spot."

More chitchat at the reunion revolved around rumours that Boo founders Ernst Malmsten and Kajsa Leander were planning a book, and possibly a film, about the company's short history.

"They're entrepreneurs. We all tried to make something of the experience, so why not them as well?" commented one former staffer.

Another confirmed that they had been approached by the ghost writer of Malmsten's book.

"I'm not sure how much more they can squeeze out of this," they told the Guardian.

"But I'd like to appear as myself in the film." ®

Related Link

Guardian article

Related Stories

Boo.com tops 100 e-business list
Boo.com creditors are owed £49 million
So how much is Boo.com worth?

The Power of One Brief: Top reasons to choose HP BladeSystem

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Stick a 4K in them: Super high-res TVs are DONE
4,000 pixels is niche now... Don't say we didn't warn you
Philip K Dick 'Nazi alternate reality' story to be made into TV series
Amazon Studios, Ridley Scott firm to produce The Man in the High Castle
Bose says today is F*** With Dre Day: Beats sued in patent battle
Music gear giant seeks some of that sweet, sweet Apple pie
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
Too many IT conferences to cover? MICROSOFT to the RESCUE!
Yet more word of cuts emerges from Redmond
Joe Average isn't worth $10 a year to Mark Zuckerberg
The Social Network deflates the PC resurgence with mobile-only usage prediction
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Securing Web Applications Made Simple and Scalable
Learn how automated security testing can provide a simple and scalable way to protect your web applications.