Feeds

Young voters recognise Lara Croft more than Robin Cook

Another guff election survey

  • alert
  • submit to reddit

Seven Steps to Software Security

Britain's first-time voters know more about computer game characters such as Lara Croft and Sonic the Hedgehog than they do about politicians, according to a survey conducted by High Street electrical retailer Dixons.

Well you don't say. Isn't this just the most insightful and compelling election-based research you've ever heard?

The survey revealed that the 1,000 18-22 year-olds interviewed were able to name at least eight computer
game characters but only four members of the Cabinet, and two members of the Shadow Cabinet.

Of course, Dixons is unable to say have many computer game characters senior politicians were able to name.

A spokesman for the store said: "We'd love to be able to [do the research] but it is getting them to respond that's a problem."

Isn't it always?

And he denied that this research was just utter guff and a cheap stab at making some headlines.

Instead, he said it emphasised the challenges faced by politicians if they want to appeal to be more inclusive.

Is that so? ®

Boost IT visibility and business value

More from The Register

next story
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
Airbus promises Wi-Fi – yay – and 3D movies (meh) in new A330
If the person in front reclines their seat, this could get interesting
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
UK Parliament rubber-stamps EMERGENCY data grab 'n' keep bill
Just 49 MPs oppose Drip's rushed timetable
Want to beat Verizon's slow Netflix? Get a VPN
Exec finds stream speed climbs when smuggled out
Samsung threatens to cut ties with supplier over child labour allegations
Vows to uphold 'zero tolerance' policy on underage workers
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
prev story

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Mobile application security vulnerability report
The alarming realities regarding the sheer number of applications vulnerable to attack, and the most common and easily addressable vulnerability errors.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.