Feeds

WinXP to be best, fastest selling OS in history – by order

MS nails colours to mast - there's no going back...

  • alert
  • submit to reddit

Secure remote control for conventional and virtual desktops

Microsoft platforms group VP Jim Allchin is set to announce the release day for Windows XP at 8.30am PDT today, and it'll be Thursday October 25th, rather than the Friday, as we said yesterday. Still, close... Jim's alarm probably only just gone off, but already Der Tag is up on the MS WinXP site, and the droids have been emailing us press releases expressing the usual widespread industry support and rallying around.

This makes it crystal-clear that XP is intended to be available at retail and on new PCs by that date, and furthermore that it's going to be perfect. "Mark your calendars now: The release of Windows XP on October 25th is going to be a historic day for our customers and for the industry," said Steve Ballmer, chief executive officer at Microsoft. "Windows XP will be the highest-quality Microsoft operating system ever, and Microsoft and our associates are committed to delivering a set of amazing new computing experiences that will set a new paradigm for PC users around the world."

All this and hitting the RC and RTM milestones too! This is going to be a tricky one, and the next couple of months are going to be seriously stressful for Redmond coders.

And here goes with some more hostages to fortune: "Windows XP will be the biggest Windows marketing event in Microsoft history-- doubling the investment of the Windows 95 launch in the first four months of product availability alone. This incredible marketing push by Microsoft and industry partners is expected to unleash tremendous demand for the experiences that Windows XP enables. 'IDC expects that Windows XP Home Edition and Windows XP Professional will see more new license shipments by the end of 2002 than any other new Microsoft operating system has had in its first full year of availability,' said Al Gillen, analyst at IDC. 'This will make it the fastest-adopted version of Windows to date.'"

Vastly more marketing spend than Win95, and uptake targets so ambitious that they surely must require a very fast switchover by the hardware manufacturers from Win98/ME and Win2k to WinXP in order to be achieved.* Note that Mr Gillen in rentaquote mode is likely just repeating what Microsoft told him, and that the machine is going into overdrive to achieve the big bang, 100 per cent successful launch.

Inescapably, this means that any plans to kick the launch back into 2002 are now definitely off. And if something bad enough to screw up the rollout happens, then assuredly somebody will pay. ®

* Actually, if you think about the numbers and the size of the hill to be climbed, IDC's prediction is a lot less bullish than it sounds initially. Up until the end of 2002 from the end of October 2001 is 14 months, so IDC is apparently giving WinXP extra time to outperform the previous best-seller sales in its first year.

This surely can't be what they meant to say, could it?

Related stories:
WinXP to launch on October 26: coders go on war footing

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Google+ goes TITSUP. But WHO knew? How long? Anyone ... Hello ...
Wobbly Gmail, Contacts, Calendar on the other hand ...
Preview redux: Microsoft ships new Windows 10 build with 7,000 changes
Latest bleeding-edge bits borrow Action Center from Windows Phone
UNIX greybeards threaten Debian fork over systemd plan
'Veteran Unix Admins' fear desktop emphasis is betraying open source
Microsoft promises Windows 10 will mean two-factor auth for all
Sneak peek at security features Redmond's baking into new OS
DEATH by PowerPoint: Microsoft warns of 0-day attack hidden in slides
Might put out patch in update, might chuck it out sooner
Google opens Inbox – email for people too stupid to use email
Print this article out and give it to someone techy if you get stuck
Redmond top man Satya Nadella: 'Microsoft LOVES Linux'
Open-source 'love' fairly runneth over at cloud event
prev story

Whitepapers

Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.