Feeds

eToy's sarcastic send-off to bankrupt namesake

eToys founder offered place on board

  • alert
  • submit to reddit

Boost IT visibility and business value

One of the early Net successes, which has since slipped into bankruptcy - eToys.com - has been given a sarcastic send-off by namesake eToy.com.

"The etoy.CREW takes a respectful bow before eToys' corporate grave," says a statement on the eToy site. That is followed by several comments regarding eToys and the nature of Internet businesses by eToy owners. These include: "Burning capital for crazy business plans is a good thing to do and 'bricks-and-mortar' is just not the kick we are looking for", "These guys [eToys] went out to shake things up. Ok, their business plan needs to be scrapped and the way they tried to solve disputes was neither smart nor ethical. But business is hard and Mr Lenk [eToys founder] a young man" and "The Porsche that is parked in your garage is connected to the life you live and the cash you burn to the friends and enemies you have. If YOU don't connect those things yourself eToy will do it for you."

The message ends with an offer for Mr Lenk to take a place on eToy's board.

eToy.com has had some history with the toy-selling site: in 1999, eToys attempted to sue eToy - a European Internet artists group - for trademark infringement, even though eToy registered its site first. A year after this action was dropped (at the end of 1999), eToy fired back with its own lawsuit, claiming that it was actually eToys that was infringing its trademark.

The online toy store - which was listed on Nasdaq and at one point worth $9 billion - went into bankruptcy in February this year, having tried to save itself through heavy job cuts in January. Just recently, US toy company KB said it was buying eToys' inventory for $5.4 million. It's worth about $40 million. ®

Related Stories

eToys death sentence confirmed
eToys sees losses rise in Q3
eToys to shut doors in Europe
eToys cuts 60 per cent of staff

The Essential Guide to IT Transformation

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Sonos AXES support for Apple's iOS4 and 5
Want to use your iThing? You can't - it's too old
Stick a 4K in them: Super high-res TVs are DONE
4,000 pixels is niche now... Don't say we didn't warn you
Philip K Dick 'Nazi alternate reality' story to be made into TV series
Amazon Studios, Ridley Scott firm to produce The Man in the High Castle
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
Too many IT conferences to cover? MICROSOFT to the RESCUE!
Yet more word of cuts emerges from Redmond
Joe Average isn't worth $10 a year to Mark Zuckerberg
The Social Network deflates the PC resurgence with mobile-only usage prediction
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.