Feeds

MSN chief leaves as consumer platform efforts downscaled

Muglia and Allchin pick up juicy bits

  • alert
  • submit to reddit

Boost IT visibility and business value

Veteran Microsoft exec Brad Chase has moved into the Redmond out tray, after having his job more or less shot out from under him in last week's reorganisation. Chase, who once upon a time was general manager of MS-DOS, has resigned from his post as VP at MSN, is on holiday, and is reportedly talking to Steve Ballmer about other positions in the company.

Which might pan out, or it might not. Last week's reorg created the Personal.NET team, whose goal is to produce a premium subscription service that will include some elements from MSN. Personal.NET is however being run by by Bob Muglia, who's been supremo of the back end server aspects of .NET, and is now heading the Personal Services Group. Chase's job "changed significantly" because of the reorg; those significant changes included the loss of online subscription versions of Money and Encarta, the move of MSN Explorer development to Jim Allchin's Windows group, and the loss of the NetDocs team to the Office group.

Basically, it's the final demise of any kind of consumer platform efforts within the consumer group, and the consolidation of app and platform type stuff into the old - albeit strangely changed - fiefdoms. You might recall that about 18 months ago Jim Allchin successfully maimed efforts to make WinME a radical (well, radical for 9x) development outside of his orbit, and you could now observe that the alleged UI technology that went into consumer around that time has come back under his wing.

The loss of NetDocs to Office reinforces the latter as a big, blobby, platform-type app and mugs the independent subscription effort (resulting in NetDocs boss Brian MacDonald falling on his sword too). These moves don't mean the end of consumer and MSN as separate forces within Microsoft, but they do place them much more as content and service operations whose delivery mechanisms are run from elsewhere. Where they belong, as winners Muglia and Allchin might say. ®

Boost IT visibility and business value

More from The Register

next story
The Return of BSOD: Does ANYONE trust Microsoft patches?
Sysadmins, you're either fighting fires or seen as incompetents now
Microsoft refuses to nip 'Windows 9' unzip lip slip
Look at the shiny Windows 8.1, why can't you people talk about 8.1, sobs an exec somewhere
Intel's Raspberry Pi rival Galileo can now run Windows
Behold the Internet of Things. Wintel Things
Linux Foundation says many Linux admins and engineers are certifiable
Floats exam program to help IT employers lock up talent
Microsoft cries UNINSTALL in the wake of Blue Screens of Death™
Cache crash causes contained choloric calamity
Eat up Martha! Microsoft slings handwriting recog into OneNote on Android
Freehand input on non-Windows kit for the first time
Linux kernel devs made to finger their dongles before contributing code
Two-factor auth enabled for Kernel.org repositories
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
BYOD's dark side: Data protection
An endpoint data protection solution that adds value to the user and the organization so it can protect itself from data loss as well as leverage corporate data.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?