Confused pensioners triumph in PC World P4 PC giveaway

They were after a washing machine

By Robert Blincoe • Get more from this author

Posted in Business, 6th April 2001 15:03 GMT

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A pair of octogenarians were the lucky winners of a P4 PC in a lucky draw competition held at a Yorkshire branch of PC World.

The couple were on route to the Morrisons supermarket but got a bit lost and popped into the PC World branch thinking it sold washing machines.

The PC giveaway is part of Intel's big plans to push the P4. It has been running an SMS competition with PC World, in which entrants SMS their postcode to the competition number, and are then text messaged with the date, time, and location of the next P4 PC draw at a PC World branch.

We wrote last week that these draws seemed to be held at PC Worlds quite a distance from where the hopeful P4 punters lived, but we've been told that this is because they may have missed the draw at their local store

As for the silver surfers and their P4 beast - our informant says, "they were well confused about winning".

We bet it made a great PR photo shot for the local paper though. ®