DoubleClick beats back privacy suits

No Cookie Monster

DoubleClick has fended off class action suits which accused it of breaking the law by sticking electronic cookies on computers.

Judge Naomi Reice Buchwald, in the US District Court in the Southern District of New York, dismissed all federal privacy suits against the Internet advertising company, DoubleClick said today

Class action lawyers had alleged that the company's online ad delivery practices violated three federal statutes: the Electronic Privacy Act, the Wiretap Act, and the Computer Fraud and Abuse Act.

"This groundbreaking decision marks the first time a court has interpreted these statutes in the context of Internet advertising," said Elizabeth Wang, DoubleClick VP and general counsel.

Earlier this year the Federal Trade Commission ended its own enquiry into the company, clearing it of any customer privacy violations.

In related news, DoubleClick today confirmed it had been the victim of hackers. The company said the attack had forced it to shut down some of its servers, but it described disruption to customers as minimal. ®

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