Jerry Sanders, AMD CEO famously once referred to arch-rival Intel as 'the 800lb gorilla'. Using this simian rule of (non-extensible) thumb, The Register calculated that this would make AMD a chimpanzee. Hence the moniker Chimpzilla.

But AMD seems to have ideas above its station, judging from the picture of an 800lb gorilla, and relatives which adorns the cover of its new annual report. Fay Wray beware. ®