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Tiny Computers is outsourcing its direct sales call centre business to Glasgow based Coltas Contact Centres.

Coltas takes over on 1 May, and is taking on 20 staff to handle Tiny's business. The 18 staff currently handling direct sales at Tiny's head office in Redhill face redeployment to 'local showroom and customer service positions.'

In a statement Tiny says the Coltas deal means 'customers buying direct from Tiny will now benefit from a one-stop-shop with the ability to order brochures and products as well as having their finance confirmed almost immediately.' You'd think it would already be offering that - it seems a basic level of service.

Martin Breffit, Tiny's sales director, said: "The market is changing and so must Tiny. We are determined to offer not only world class products but also world class service."

Rival Time Computers has told CRN that it intends to build a direct business arm with a dedicated salesforce to compete with PC World - within the next two years. ®

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