Feeds

One.Tel exchanges blows with BT

Handbags at 30 paces

  • alert
  • submit to reddit

Remote control for virtualized desktops

Discount telco One.Tel plc placed an ad in yesterday's Times disputing claims that BT is 24 per cent cheaper than its competitors.

The tit-for-tat move follows an earlier BT ad which highlighted the findings of an independent report into the cost of using the phone.

One.Tel believes BT is "dreaming" over its "misleading" claim.

Marc Norris, One.Tel UK's General Manager, said: "We believe BT's ad campaign is completely misleading for the consumer.

"Just the quickest glance at both One.Tel and BT published call rates shows that the BT findings do not make sense. We rang BT ourselves, and they confirmed that One.Tel was cheaper for a 20 minute call within the UK during the day - substantially cheaper."

One.Tel is also mad because it claims BT has not shared the methodology used in reaching the results.

But a spokesman for BT said that this information was readily available.

And he added that BT was considering reporting One.Tel's ad to the Advertising Standards Authority (ASA).

One.Tel, on the other hand, said it decided against taking such action in the first place, opting instead for direct action.

"We just want to acquire more customers," said an One.Tel spokeswoman. Mmmmmmm. ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
NSA SOURCE CODE LEAK: Information slurp tools to appear online
Now you can run your own intelligence agency
Azure TITSUP caused by INFINITE LOOP
Fat fingered geo-block kept Aussies in the dark
NASA launches new climate model at SC14
75 days of supercomputing later ...
Yahoo! blames! MONSTER! email! OUTAGE! on! CUT! CABLE! bungle!
Weekend woe for BT as telco struggles to restore service
Cloud unicorns are extinct so DiData cloud mess was YOUR fault
Applications need to be built to handle TITSUP incidents
BOFH: WHERE did this 'fax-enabled' printer UPGRADE come from?
Don't worry about that cable, it's part of the config
Stop the IoT revolution! We need to figure out packet sizes first
Researchers test 802.15.4 and find we know nuh-think! about large scale sensor network ops
SanDisk vows: We'll have a 16TB SSD WHOPPER by 2016
Flash WORM has a serious use for archived photos and videos
Astro-boffins start opening universe simulation data
Got a supercomputer? Want to simulate a universe? Here you go
prev story

Whitepapers

Seattle children’s accelerates Citrix login times by 500% with cross-tier insight
Seattle Children’s is a leading research hospital with a large and growing Citrix XenDesktop deployment. See how they used ExtraHop to accelerate launch times.
How to determine if cloud backup is right for your servers
Two key factors, technical feasibility and TCO economics, that backup and IT operations managers should consider when assessing cloud backup.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.