Feeds

Official Lord of the Rings site goes live today

Trailer out next week

  • alert
  • submit to reddit

Remote control for virtualized desktops

An official Web site for the much-anticipated film trilogy based on JRR Tolkien's Lord of the Rings books goes live today (Friday) at 8pm GMT.

Lordoftherings.net, will feature video and audio clips, chat rooms, screen savers, interviews with cast and crew from the film and an interactive map of Middle Earth.

The New York Times reports that in April, when New Line Cinema offered a trailer about the films on a previous site, there were 1.7 million downloads the first day and 6.6 million during the first week. A figure surpassing the previous benchmark of 1.1 million downloads for the Star Wars trailer during its first day on the Internet.

Download fever that accompanied the release of the Star Wars: Episode 1 trailer, which was a whopping 11-25MB in size, paced a severe burden on network infrastructure.

Anticipation for the two minute trilogy trailer of the Tolkien-related film is if anything keener still, with an estimated 400 sites dedicated to the movie trilogy alone, to say nothing of the hundreds related to the book or Tolkien-related themes.

The trailer, which will be seen in Cinemas from tomorrow, will become available online on January 19 and will use streaming media technology from Real Networks.

In large part the web site is an attempt to generate for The Lord of the Rings the kind of viral-marketing which made The Blair Witch Project a surprise hit in 1999.

The first instalment in the film series, The Lord of the Rings: The Fellowship of the Ring, is due for release in the US on 19 December, and (most unusually) five days earlier on 14 December in the UK.

The second instalment of the trilogy,The Two Towers, is due in December 2002, with the final instalment, The Return of the King, completing the cycle in December 2003. The total budget for the films, which were shot in New Zealand, is a cool $270 million. ®

Related Story

RealNetworks licenses Apple's QuickTime

Choosing a cloud hosting partner with confidence

More from The Register

next story
MI6 oversight report on Lee Rigby murder: US web giants offer 'safe haven for TERRORISM'
PM urged to 'prioritise issue' after Facebook hindsight find
I'll be back (and forward): Hollywood's time travel tribulations
Quick, call the Time Cops to sort out this paradox!
Assange™ slumps back on Ecuador's sofa after detention appeal binned
Swedish court rules there's 'great risk' WikiLeaker will dodge prosecution
NSA mass spying reform KILLED by US Senators
Democrats needed just TWO more votes to keep alive bill reining in some surveillance
prev story

Whitepapers

Driving business with continuous operational intelligence
Introducing an innovative approach offered by ExtraHop for producing continuous operational intelligence.
The total economic impact of Druva inSync
Examining the ROI enterprises may realize by implementing inSync, as they look to improve backup and recovery of endpoint data in a cost-effective manner.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Simplify SSL certificate management across the enterprise
Simple steps to take control of SSL across the enterprise, and recommendations for a management platform for full visibility and single-point of control for these Certificates.