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A new site, Shittygift.com, promises to out the online purveyors-of-crap in the run up to Christmas.

The idea is that web surfers trying to get some shopping done online will inevitably run into bad products - either naff, outrageously overpriced, or poor quality. When you see an awful product for sale somewhere online, you let the site's editors know, and if it is sufficiently shitty, it will be featured and ridiculed on the site.

But, you may ask, what constitutes a shitty gift? Well, since the site is so new, there isn't a lot there at the moment, but a couple of examples will probably be enough to give you a flavour of the place.

Firstly they list the Kitty Butler. This is basically a cat food-and-water bowl set, which is shitty by virtue of its price tag - $169. Next there is the cheaper option that is shitty just because it is crap. A five-dollar mug emblazoned with the legend "Wishin' for Fishin'."

We think you get the picture.

It also has a name and shame section where users can go to vent steam about "shitty gifts" they have received. If this takes off, no one will ever have to suffer the indignity of another pair of unwanted "novelty" socks or Celine Dion CD from Auntie Doris at Christmas. ®

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The site shares something of its public humiliation philosophy with FuckedCompany.com, which lists failed and failing dotcoms.

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