Feeds

Compaq gets fashion conscious

Get a Presario 1400 with Eddie Bauer's name on it

  • alert
  • submit to reddit

The essential guide to IT transformation

In what can only be interpreted as an attempt to grab a slice of the "computer-as-fashion-accessory" market space so ably occupied by the iBook, Compaq has launched a special edition Presario 1400, in a co-branding exercise with US clothing retailer Eddie Bauer.

The computer manufacturer says that the special edition notebook is for users who "want their technology to reflect the active, casual lifestyle that is synonymous with Eddie Bauer".

Fair enough, it does look quite swish.

Basically, what it means is that the Presario 1400 special edition will be "accented" in Eddie Bauer's trademark olive green. Otherwise, it will be exactly what one would expect from a Presario 1400.

The spec: a 700MHz PIII processor, 64MB of memory, a 56kbps modem and a six gig hard drive. Prices start at $1999 and is available through the company's "Built For You" kiosks or from its Web site.

Standard look Presarios - also available in several colours - start at $1499. So, even taking into account the difference between a 600MHz Celeron and the PIII, it is still an expensive bit of green casing you are getting.

You can check it out here

We wonder how long it will be before someone comes up with interchangeable cases for notebooks - a la mobile phones - so that we can co-ordinate out technology with our outfits. There has got to be a market for it.* ®

*Update: Well, actually, Compaq already did. £14.99 per casing, and you can still buy them in Dixons. So there.

Related Link

Eddie Bauer's retail site

5 things you didn’t know about cloud backup

More from The Register

next story
Microsoft exits climate denier lobby group
ALEC will have to do without Redmond, it seems
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Kate Bush: Don't make me HAVE CONTACT with your iPHONE
Can't face sea of wobbling fondle implements. What happened to lighters, eh?
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Amazon takes swipe at PayPal, Square with card reader for mobes
Etailer plans to undercut rivals with low transaction fee offer
Assange™: Hey world, I'M STILL HERE, ignore that Snowden guy
Press conference: ME ME ME ME ME ME ME (cont'd pg 94)
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
BYOD's dark side: Data protection
An endpoint data protection solution that adds value to the user and the organization so it can protect itself from data loss as well as leverage corporate data.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?