Feeds

Compaq gets fashion conscious

Get a Presario 1400 with Eddie Bauer's name on it

  • alert
  • submit to reddit

Top 10 endpoint backup mistakes

In what can only be interpreted as an attempt to grab a slice of the "computer-as-fashion-accessory" market space so ably occupied by the iBook, Compaq has launched a special edition Presario 1400, in a co-branding exercise with US clothing retailer Eddie Bauer.

The computer manufacturer says that the special edition notebook is for users who "want their technology to reflect the active, casual lifestyle that is synonymous with Eddie Bauer".

Fair enough, it does look quite swish.

Basically, what it means is that the Presario 1400 special edition will be "accented" in Eddie Bauer's trademark olive green. Otherwise, it will be exactly what one would expect from a Presario 1400.

The spec: a 700MHz PIII processor, 64MB of memory, a 56kbps modem and a six gig hard drive. Prices start at $1999 and is available through the company's "Built For You" kiosks or from its Web site.

Standard look Presarios - also available in several colours - start at $1499. So, even taking into account the difference between a 600MHz Celeron and the PIII, it is still an expensive bit of green casing you are getting.

You can check it out here

We wonder how long it will be before someone comes up with interchangeable cases for notebooks - a la mobile phones - so that we can co-ordinate out technology with our outfits. There has got to be a market for it.* ®

*Update: Well, actually, Compaq already did. £14.99 per casing, and you can still buy them in Dixons. So there.

Related Link

Eddie Bauer's retail site

A new approach to endpoint data protection

More from The Register

next story
Amazon says Hachette should lower ebook prices, pay authors more
Oh yeah ... and a 30% cut for Amazon to seal the deal
Philip K Dick 'Nazi alternate reality' story to be made into TV series
Amazon Studios, Ridley Scott firm to produce The Man in the High Castle
Nintend-OH NO! Sorry, Mario – your profits are in another castle
Red-hatted mascot, red-colored logo, red-stained finance books
Sonos AXES support for Apple's iOS4 and 5
Want to use your iThing? You can't - it's too old
Joe Average isn't worth $10 a year to Mark Zuckerberg
The Social Network deflates the PC resurgence with mobile-only usage prediction
Feel free to BONK on the TUBE, says Transport for London
Plus: Almost NOBODY uses pay-by-bonk on buses - Visa
Twitch rich as Google flicks $1bn hitch switch, claims snitch
Gameplay streaming biz and search king refuse to deny fresh gobble rumors
Stick a 4K in them: Super high-res TVs are DONE
4,000 pixels is niche now... Don't say we didn't warn you
prev story

Whitepapers

7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
A new approach to endpoint data protection
What is the best way to ensure comprehensive visibility, management, and control of information on both company-owned and employee-owned devices?