Feeds

Apple's Cube-for-Cash deal comes to Britain

Buy a pricey Cube and display and get 250 quid back

  • alert
  • submit to reddit

Apple's attempt to increases sales of its ill-received - by would-be buyers, at any rate - Power Mac G4 Cube by offering a cash rebate will come to the UK next week.

From Monday, anyone who buys a Cube plus monitor will get £250 ($362) back from Apple - higher than the $300 rebate offered in the US. Since a basic 17in CRT display costs £349 ($506), the deal means buyers get a monitor for d ($145) - but since the basic Cube costs &#1249 ($1811); the rebate isn't much of a dent in the total price. And that's before you add sales tax at 17.5 per cent.

Will that be enough to lift Cube sales? We suspect not, especially since Apple CEO Steve Jobs has already admitted cheaper versions will be launched early next year. Many buyers will probably wait. ®

Related Stories

Apple offers cash for Cubes
Apple sees growth despite depressed sales

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Internet Security Threat Report 2014
An overview and analysis of the year in global threat activity: identify, analyze, and provide commentary on emerging trends in the dynamic threat landscape.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.