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NTL has cut the cost of it broadband cable modem service for punters in the Cambridge area as part of a trial.

It wants to see whether price affects the take-up of the service, one can only assume.

The cost of monthly subscription has been lowered to just £24.99 - a drop of some £15 a month.

The catch is that users have to fork out for their own ntl-approved cable modem - something that will set them back around £150.

According to a circular from the cableco: "ntl is running a cable modem price promotion in its Cambridgeshire franchise (also covering some parts of Suffolk and Essex and Hertfordshire) from October. The promotional packages are only available to new and existing customers within the region."

It's also understood that ntl is running a nation-wide trial offering 24/7 unmetered Internet access via its cable network for just £5 a month. ®

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