Feeds

Net used to help poll the world

Probably ambitious market research plan

  • alert
  • submit to reddit

Next gen security for virtualised datacentres

What's it like to be a human being? Well researchers Harris Interactive and 3Com want to know and have teamed up to carry out what they claim is the largest ever poll of Internet users, and their counterparts in the non e-world.

Spanning four days, from 15-18 November, the research has been dubbed Planet Project and is a kind of census of the online community. Topics range from health to religion, sleep to sex, marriage to child rearing, and crime to politics.

3Com is hoping that people will fill in the questionnaire out of the goodness of their own hearts and the "thrill" of being part of such a huge survey, since there is no reward to lure potential respondents to the site.

As well as the online community, there will be teams of "pollsters" sent out into the real world armed with web pad style devices to collar the non online folk too. The companies are also working with organisations who work in the developing world. A spokesman said that the lack of access to technology must not be an impediment to taking part in this survey.

Nearly 1,000 questions have been devised by the researchers. Gordon Black, chairman and CEO of Harris Interactive, said that it was quite a feat, given the global nature of the Internet.

The questionnaires, available in eight languages, were designed to take around five to ten minutes to complete depending on connection speed.

Surfers who take the time to answer the questions will be able to get instant feedback from the site, showing where their answers fit in globally. The statistics can be sorted by age, geographically by gender, and so on. A 3Com spokesman said that they were expecting millions of visitors.

In the UK 3Com has also worked out a scheme to encourage schools to take part. A competition will be launched asking entrants to say who they would most like to ask a question of, providing the subject is still living. The winner will get the chance to ask the question they wanted to ask and be filmed by the BBC Newsround camera crew, as well as winning kit for their school.

Fortunately for our inboxes, there will not be a massive mail out of questionnaires, rather interested parties will be able to fill in the questionnaire on the survey's web site at PlanetProject.com.

A real time compilation of the results will also be available on the site so respondents will be able to compare their ideas with the opinions of others. ®

The essential guide to IT transformation

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Kaspersky backpedals on 'done nothing wrong, nothing to fear' blather
Founder (and internet passport fan) now says privacy is precious
TROLL SLAYER Google grabs $1.3 MEEELLION in patent counter-suit
Chocolate Factory hits back at firm for suing customers
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
Primetime precrime? Minority Report TV series 'being developed'
I have to know. I have to find out what happened to my life
Sit tight, fanbois. Apple's '$400' wearable release slips into early 2015
Sources: time to put in plenty of clock-watching for' iWatch
prev story

Whitepapers

5 things you didn’t know about cloud backup
IT departments are embracing cloud backup, but there’s a lot you need to know before choosing a service provider. Learn all the critical things you need to know.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?