Feeds

Net used to help poll the world

Probably ambitious market research plan

  • alert
  • submit to reddit

The essential guide to IT transformation

What's it like to be a human being? Well researchers Harris Interactive and 3Com want to know and have teamed up to carry out what they claim is the largest ever poll of Internet users, and their counterparts in the non e-world.

Spanning four days, from 15-18 November, the research has been dubbed Planet Project and is a kind of census of the online community. Topics range from health to religion, sleep to sex, marriage to child rearing, and crime to politics.

3Com is hoping that people will fill in the questionnaire out of the goodness of their own hearts and the "thrill" of being part of such a huge survey, since there is no reward to lure potential respondents to the site.

As well as the online community, there will be teams of "pollsters" sent out into the real world armed with web pad style devices to collar the non online folk too. The companies are also working with organisations who work in the developing world. A spokesman said that the lack of access to technology must not be an impediment to taking part in this survey.

Nearly 1,000 questions have been devised by the researchers. Gordon Black, chairman and CEO of Harris Interactive, said that it was quite a feat, given the global nature of the Internet.

The questionnaires, available in eight languages, were designed to take around five to ten minutes to complete depending on connection speed.

Surfers who take the time to answer the questions will be able to get instant feedback from the site, showing where their answers fit in globally. The statistics can be sorted by age, geographically by gender, and so on. A 3Com spokesman said that they were expecting millions of visitors.

In the UK 3Com has also worked out a scheme to encourage schools to take part. A competition will be launched asking entrants to say who they would most like to ask a question of, providing the subject is still living. The winner will get the chance to ask the question they wanted to ask and be filmed by the BBC Newsround camera crew, as well as winning kit for their school.

Fortunately for our inboxes, there will not be a massive mail out of questionnaires, rather interested parties will be able to fill in the questionnaire on the survey's web site at PlanetProject.com.

A real time compilation of the results will also be available on the site so respondents will be able to compare their ideas with the opinions of others. ®

5 things you didn’t know about cloud backup

More from The Register

next story
Microsoft exits climate denier lobby group
ALEC will have to do without Redmond, it seems
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Kate Bush: Don't make me HAVE CONTACT with your iPHONE
Can't face sea of wobbling fondle implements. What happened to lighters, eh?
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
True fact: 1 in 4 Brits are now TERRORISTS
YouGov poll reveals terrible truth about the enemy within
Assange™: Hey world, I'M STILL HERE, ignore that Snowden guy
Press conference: ME ME ME ME ME ME ME (cont'd pg 94)
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
BYOD's dark side: Data protection
An endpoint data protection solution that adds value to the user and the organization so it can protect itself from data loss as well as leverage corporate data.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?