Siemens stained by CWAP stunt
Dumb, dumb, dumb, dumb, dumb
Siemens and a bunch of radio jocks from BRMB in Birmingham have come up with what has to be one of the most cretinous WAP (CWAP) stunts - ever.
As of 8.45am this morning, four people have been locked in small car for a week with only a WAP phone for company.
The foursome - who revel in smelly trainers and cast iron bladders - have to order all their food, water, and personal bibs and bobs only using the phone.
They'll only be allowed out of the car for 30 minutes in every 24 hours.
The CWAP stunt has been done to plug Siemens new WAP phone.
Except, due to the fact that m-commerce is still about as popular as English soccer fans abroad, the guinea-pigs will not be able to order anything via their WAP phones. They will, though, be able to make voice calls.
Which kinda begs the question... what's the point of this CWAP stunt when an ordinary phone will do? What you have is a new all-singing all-dancing WAP phone that is great for anything and everything other than WAPplications.
Jeremy Clarke, a spokesman for Siemens admitted that m-commerce was "not viable at the moment". Instead, he said those taking part - two guys and two gals - could use the phones for "infotainment", catching up with the news, that kind of thing.
Of course, they could have tuned into radio BRMB and whiled away the hours listening to that instead - that is if the organisers hadn't ripped out the car battery before hand.
A report in today's Times' Interface section describes this CWAP stunt perfectly: "This is possibly the stupidest thing we've ever heard, and we think people will die." ®