Feeds

Jungle launches SME site

Bennett hires 20 more staff

  • alert
  • submit to reddit

The Essential Guide to IT Transformation

Etailer Jungle.com has launched a sister site aimed at SME customers.

Junglebusiness.com is selling computer software, hardware, peripherals and consumables to the mid-sized business sector. The site has only IT-related goods, and will avoid consumer products such as music and videos to distinguish it from the Jungle site.

Steve Bennett, founder of both sites, has hired ten new sales staff for the venture, as well as another ten for the consumer telesales area of Jungle. This brings the total staff number back to 380 employees after a number of redundancies earlier in the month.

Bennett wants 50 per cent of total revenue to be business sales by the end of the year (including corporate sales from the corporatedirect.co.uk site). It shouldn't be too difficult - the figure currently stands at around 45 per cent.

According to research by Kadence, commissioned by Jungle in March, only five per cent of UK SMEs at the time were buying PCs online a figure expected to rise to 11 per cent by March 2001.

Regarding software, the figures were nine per cent rising to 16 per cent, and peripherals five per cent and 11 per cent. Consumable sales were due to see most growth in this area, increasing from 3 per cent to 12 per cent.

Junglebusiness will not get such a monster advertising campaign as Jungle it will be publicised in trade magazines and trade shows, but there will be no TV or radio ad campaign. The site launched on May 1. ®

Boost IT visibility and business value

More from The Register

next story
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Sonos AXES support for Apple's iOS4 and 5
Want to use your iThing? You can't - it's too old
Amazon says Hachette should lower ebook prices, pay authors more
Oh yeah ... and a 30% cut for Amazon to seal the deal
Philip K Dick 'Nazi alternate reality' story to be made into TV series
Amazon Studios, Ridley Scott firm to produce The Man in the High Castle
Too many IT conferences to cover? MICROSOFT to the RESCUE!
Yet more word of cuts emerges from Redmond
Joe Average isn't worth $10 a year to Mark Zuckerberg
The Social Network deflates the PC resurgence with mobile-only usage prediction
Chips are down at Broadcom: Thousands of workers laid off
Cellphone baseband device biz shuttered
Feel free to BONK on the TUBE, says Transport for London
Plus: Almost NOBODY uses pay-by-bonk on buses - Visa
Twitch rich as Google flicks $1bn hitch switch, claims snitch
Gameplay streaming biz and search king refuse to deny fresh gobble rumors
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.