lastminute.com in CWAP deal
it was only a matter of time...
lastminute.com is to offer its just-in-the-nick-of-time bucket services to Continental Wireless Application Protocol (CWAP) mobile phone users.
The British dotcom has signed deals to offer localised CWAP services with two of Europe's largest mobile phone operators, T-Mobil (Deutsche Telekom MobilNet) and France Telecom (Itineris).
Both services will be available from this month and will enable CWAP users "to spontaneously book flights, hotels and various entertainment events using their phones".
Brent Hoberman, CEO of lastminute.com, said: "We are confident that consumers want last minute inspiration and solutions on the move and consequently lastminute.com is working towards delivering a personal, local, and timely service that is accessible anywhere.
"We believe that these two alliances, along with the other operator agreements and applications developed, represent an important step in lastminute.com becoming a major player and content provider in the rapidly developing world of mobile commerce," he said. ®