Feeds

The eyes have IT

See your way to cheaper contact lenses

  • alert
  • submit to reddit

Secure remote control for conventional and virtual desktops

Remember the halcyon days before Wap and b2b, when people used the low setup cost of the internet to sell the same goods cheaper? Well, for a limited time only, they're back. Launching under the auspices of rip-off Britain, 2eyes.co.uk says it will undercut any contact lens seller in Britain and match any promotional prices, producing savings of up to £70 a year for lens wearers. High street opticians are ripping off consumers through gross margins of 70 per cent, says Peter Williams, co-founder and MD of the site. By buying direct from manufacturers and working on lower margins, Peter reckons he can have the same success as in the US where 15 to 20 per cent of the market is online sales. The idea came when he set up a postal service for Dolland & Aitchinson - one of Britain's leading opticians - and saw the profit involved. The site sells a wide range of lenses from daily to monthly. Simply input your prescription and 2eyes claims it will have them to you within five days. Of course, we've seen this sort of thing before - everything's rosy until the retailers gently persuade the manufacturers that it would be better not to sell to the offending party. Peter isn't worried: "We went to all the main manufacturers and told them what we planned to do. Some said right out that they wouldn't supply us, so we made sure we could get their lenses from elsewhere." Can he forsee any problems? "No." Fair enough, but we're a little concerned that under UK legislation, as we understand it, contact lens suppliers are responsible for the eye-health of their customers, which isn't the case with specs. Call us picky, but flogging contact lens via the Web doesn't quite get to the heart of that responsibility, it seems to us. ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
The 'fun-nification' of computer education – good idea?
Compulsory code schools, luvvies love it, but what about Maths and Physics?
Doctor Who's Flatline: Cool monsters, yes, but utterly limp subplots
We know what the Doctor does, stop going on about it already
'Cowardly, venomous trolls' threatened with TWO-YEAR sentences for menacing posts
UK government: 'Taking a stand against a baying cyber-mob'
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.