Feeds

Philips spins off TriMedia team

Sony named as first investor - others, IPO to follow, presumably

  • alert
  • submit to reddit

High performance access to file storage

Philips has spun off its TriMedia media processor operation as a separate business backed by the Dutch consumer electronics giant itself and Sony. TriMedia Technologies will be based in Silicon Valley - with an eye to a Nasdaq launch, presumably - and marks the latest move by an chip company to target the sort-of-emerging Internet set-top box market. TriMedia's gameplan is to develop and license media processor cores to consumer electronics companies. This is, of course, what it was doing while it just a division within Philips, and by its own account done a reasonable job of it - "as part of Philips, we have made tremendous progress with TriMedia", admitted Philips president Cor Boonstra. So why spin TriMedia off? The official line is that the move has made room for Sony's investment and that it will somehow allow TriMedia to work more quickly and for a broader range of customers. That's probably not far from the truth. Philips has been offering TriMedia products for some time now - back in 1996, Apple was intending to build the technology into its Power Mac line, but abandoned the plan when Motorola came up with its PowerPC 740 (aka G3) chip - but it presumably feels that its consumer electronics competitors are less likely to opt for the chip if its development under direct control of a rival. And, as we say, Philips is sure to have considered the IPO opportunities the spun-off operation now offers. The template here is Siemens' decision to split off its semiconductor division, Infineon, with an eye to an IPO, which finally took place earlier this year. TriMedia (the company) will initially focus on versions of the VLIW TriMedia chip for "networked digital television appliances". Both Sony and Philips have obtained licences to use their technology on behalf of their semiconductor operations, which will supply their parents respective digital TV and Net appliance divisions. How much Sony has paid for the licence and its investment in TriMedia Technologies was not revealed - Philips simply said it will "work to finalise definitive agreements soon", so while Sony's involvement can be taken as read, the two companies are still haggling over the price. ®

High performance access to file storage

More from The Register

next story
Sorry London, Europe's top tech city is Munich
New 'Atlas of ICT Activity' finds innovation isn't happening at Silicon Roundabout
MtGox chief Karpelès refuses to come to US for g-men's grilling
Bitcoin baron says he needs another lawyer for FinCEN chat
Dropbox defends fantastically badly timed Condoleezza Rice appointment
'Nothing is going to change with Dr. Rice's appointment,' file sharer promises
Audio fans, prepare yourself for the Second Coming ... of Blu-ray
High Fidelity Pure Audio – is this what your ears have been waiting for?
Did a date calculation bug just cost hard-up Co-op Bank £110m?
And just when Brit banking org needs £400m to stay afloat
Zucker punched: Google gobbles Facebook-wooed Titan Aerospace
Up, up and away in my beautiful balloon flying broadband-bot
Apple DOMINATES the Valley, rakes in more profit than Google, HP, Intel, Cisco COMBINED
Cook & Co. also pay more taxes than those four worthies PLUS eBay and Oracle
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Five 3D headsets to be won!
We were so impressed by the Durovis Dive headset we’ve asked the company to give some away to Reg readers.
HP ArcSight ESM solution helps Finansbank
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Mobile application security study
Download this report to see the alarming realities regarding the sheer number of applications vulnerable to attack, as well as the most common and easily addressable vulnerability errors.