Lastminute splits Amazon sites in Brit popularity stakes

Second favourite Web retailer in February

Stock market sinker is the UK's second favourite ecommerce site, research claims. was the country's most visited e-commerce site in February , followed by lastminute. came in third place, according to NetValue. And Amazon soundalike came in at number four. However, the online market research firm doesn't record how many of these visits resulted in a purchase. Nothing against lastminute, but we guess a lot of visits in February would have been from wannabe investors in the company -- as the retail portion of Lastminute's IPO was open only to people who registered with the site. Lastminute claimed sales of £409,000 for the last three months of 1999. Anyway, here are a few fascinating statistics turned up by NetValue: Seventy one per cent of UK users visited an e-commerce site during February, compared with 65 per cent in France and 60 per cent in Germany. Online music and bookshops are still the most popular sites in this country -- 26 per cent of UK home owners logged on to one in February. Whereas most French and Brit surfers choose "leisure interests" sites, Germans prefer serious Web sites, such as those used for banking, insurance and rail information, says NetValue. ® The UK's top ten e-commerce sites for home users in February The most popular sites overall (including non e-commerce) in the UK were Aol.prop

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