Lexmark gets all lovey dovey

Faint print never won fair lady

Lexmark has taken to playing cupid in an effort to keep the paper industry alive. The printer company, obviously perturbed by the increase in email greetings cards, is offering to print and post Valentine's cards for free. Users can view the five designs on offer – ranging from a picture of a honey pot to a bowl of cherries – and download them from Lexmark's site. Punters then email their request, with message, to Lexmark who will have staff beavering away to print the cards out and post them to the lucky (or even unlucky) focus of your romantic attention. And all you Romeos out there afraid that Lexmark will blow your cover and reveal your name to your loved one can relax. "Valentine detectives will have no idea who the cards have come from as they will be bearing the postmark from Lexmark in Marlow, Bucks," the company proclaimed. Hopeless romantic Graham Salmons, marketing director for Lexmark business printer division, commented: "We might be living in the e-economy, but when it comes to Valentines we all want a bit of good, old-fashioned, posted loving." All emails must be sent by 5pm on February 10 – and there's a maximum of two cards per person for the philanderers among our readership. ® See also: Sad geezer auctions himself on eBay Cupid stunt to boost Valentine ecommerce Lemark's loved-up site

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