Feeds

2m PlayStation 2s to ship in first 2 days – Sony exec

Company ups sales predictions -- and then some

  • alert
  • submit to reddit

Secure remote control for conventional and virtual desktops

A Sony executive today said the company expects to ship a massive two million PlayStation 2 consoles in its first two days. The sound you can hear in the background is the combined noise of hundreds of Sony staff rubbing their hands in anticipation of a major boost to the company's revenues. The 'two million units in two days' figure a significant increase on Sony's previous predictions, which cautiously called for one million units to ship throughout March, the month of the console's Japanese debut, and six million more throughout April and the rest of the console's first year. Sony most recently expressed that forecast last week when it issued its Q3 results. The latest prediction was made by Sony corporate advisor Kiyoshi Yamakawa in an interview with Reuters. Yamakawa also revealed more of Sony's plans to become a global e-commerce giant, recasting itself as what company president Nobuyuki Idei last year described as "an online department store". Sony yesterday opened an online store in Japan to sell its Vaio computers and consumer electronics kit direct. Yamakawa said this will be followed by e-commerce operations in Thailand and South-east Asian countries. Sony expects 30-40 per cent of its sales to be made online and direct to the customer in the future, he added. "I think it is vital for us to do a certain part of the business directly with customers," Yamakawa said. "If we don't handle it, we will lose the market share." That statement comes a day after the US National Association of Recording Merchandisers sued Sony for allegedly forcing shops to sell CDs that drive users to online stores affiliated with the company. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
The 'fun-nification' of computer education – good idea?
Compulsory code schools, luvvies love it, but what about Maths and Physics?
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Yes, yes, Steve Jobs. Look what I'VE done for you lately – Tim Cook
New iPhone biz baron points to Apple's (his) greatest successes
Lords take revenge on REVENGE PORN publishers
Jilted Johns and Jennies with busy fingers face two years inside
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
Edward who? GCHQ boss dodges Snowden topic during last speech
UK spies would rather 'walk' than do 'mass surveillance'
Doctor Who's Flatline: Cool monsters, yes, but utterly limp subplots
We know what the Doctor does, stop going on about it already
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.