Feeds

Warner Music partners with MTV-alternative Launch

Video content deal prepares ground for major label's own move on streaming market

  • alert
  • submit to reddit

Providing a secure and efficient Helpdesk

Internet video streaming company Launch Media has signed its third deal with a major content supplier, adding nearly 10,000 titles from Warner Music's video catalogue to its stock of 1200 titles from Sony and EMI. The deal comes as all the 'big five' record labels -- Warner, Sony, EMI, Bertelsmann Music Group and Universal -- attempt to cash in on the new medium, primarily for music distribution. Launch CEO Dave Goldberg said: "The labels have a vested interest in making sure we are successful. We are really the only true counterweight to MTV on the Internet. The last thing the labels want to see is MTV having a monopoly on the Internet, as they've had on television." True, but they also want to explore ways and means of exploiting their video content resources themselves, and by partnering with companies like Launch, they effectively get to pilot video channels of their own, free of charge. In fact, it's better than free -- Sony, EMI and Warner all share Launch's advertising revenues and have equity positions in the company. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Apple CEO Tim Cook: TV is TERRIBLE and stuck in the 1970s
The iKing thinks telly is far too fiddly and ugly – basically, iTunes
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Apple Pay is a tidy payday for Apple with 0.15% cut, sources say
Cupertino slurps 15 cents from every $100 purchase
Forget silly privacy worries - help biometrics firms make MILLIONS
Beancounter reckons dabs-scanning tech is the next big moneypit
Microsoft's Office Delve wants work to be more like being on Facebook
Office Graph, social features for Office 365 going public
prev story

Whitepapers

Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.