Feeds

PC safe from digital TV onslaught

Couch potatoes in one room, surfers in another

  • alert
  • submit to reddit

Intelligent flash storage arrays

Digital television is not a threat to the PC and nor will it replace computers as the primary way most people access the Internet. According to a report published today, 13 million households are set to embrace digital TV in Britain by 2004. But such mass market acceptance of interactive technology won't signal the death knell of the PC. Instead, Fletcher Research's report Interactive TV: Models for growth argues that the growing number of techno-savvy Net users (18.5 million by 2004) will want to adopt digital TV to augment their PC use -- not replace it. Shobhit Kakkar, business analyst at Fletcher Research, said: "Importantly, this report shows that there is a place for interactive TV and PC Internet to co-exist. The growth in digital and interactive TV use will complement, not replace, PC Internet. "Both devices have very different uses, and while interactive TV services will overlap with some Web services, consumers will want both," he said. And it appears the differences between TV and PC use are enough to keep both media alive and kicking for years to come. TV is typically used for entertainment, passively viewed in a communal household location, and is rarely used in the workplace. "The Internet, on the other hand, is used both at home and work, is an active medium, and is generally used alone for surfing for information content," said Kakkar. ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
Big Content outs piracy hotbeds: São Paulo, Beijing ... TORONTO?
MPAA calls Canadians a bunch of bootlegging movie thieves
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
YARR! Pirates walk the plank: DMCA magnets sink in Google results
Spaffing copyrighted stuff over the web? No search ranking for you
Just don't blame Bono! Apple iTunes music sales PLUMMET
Cupertino revenue hit by cheapo downloads, says report
Hungary's internet tax cannot be allowed to set a precedent, says EC
More protests planned against giga-tariff for Tuesday evening
US court SHUTS DOWN 'scammers posing as Microsoft, Facebook support staff'
Netizens allegedly duped into paying for bogus tech advice
prev story

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.
Getting ahead of the compliance curve
Learn about new services that make it easy to discover and manage certificates across the enterprise and how to get ahead of the compliance curve.