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Sharky Extreme falls into Internet.com's clutches

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Internet.com has bought Sharky Extreme, the US-based PC hardware review site with a gaming bent, for an undisclosed sum. Sharky Extreme increases Internet.com's traffic by ten million page impressions per month, taking the new owners aggregate total up to 90 million page impressions. It's unclear whether the numbers of pages served in November cited in the press release announcing the acquisition, refers to raw figures, or ABC-filtered figures. But Sharky informs us that the latter is the case. (To give you some idea of the difference, The Register serves around ten million pages per month, but strip out page request from the spiders, the proxies, the search engines and page impressions fall to under seven million.) Set up in 1998 by British journalist Alex 'Sharky' Ross, Sharky Extreme received a useful leg-up at the beginning in the form of an endorsement and promotion from Tom's Hardware Guide, the granddaddy hardware site of them all. That affiliation didn't appear to last so long, but in any case, Sharky Extreme quickly grew big enough to stand on its own two feet. A clutch of cult computing sites have found new owners in recent months. In October, Internet.com bought Linux Today and Linux Central -- price undisclosed In June, Andover.Net bought Slashdot for $12 million in mostly deferred cash and stock and in October, it bought Freshmeat. In August, Earthweb bought hardware site Sysopt.com and Windows resource site Code Guru for $12.4 million in cash and stock. ®

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