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Gamers rushing to buy PCs with latest AMD chip

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Leeds-based PC builder Panrix has added its name to the roll call of system builders launching machines with AMD's Athlon 750MHz chip. Panrix is offering two machines - the Magnum 750, with 128MB memory, 13.5GB hard drive, AGP Creative GeForce Annihilator 32MB graphics card, 56.6 modem, 17 inch screen and Windows 98 at £1,685 plus VAT. And the Magnum Max 750 - aimed at the engineering or scientific computer aided design (CAD) market. It has 256MB SDRAM, 18GB hard drive, Diamond Fire GL graphics card, 19 inch screen, uses the NT operating system and costs £3,485 plus VAT. Evesham Micros has also launched four machines using the 750MHz chip which AMD started shipping on 29 November. The lower-end TNT2 machine has 64MB memory, 12.9GB hard drive, 16Mb TNT2 Vanta AGP video card, 56K modem, 17 inch screen and Windows 98. It costs £1,329 plus VAT. Evesham's top-end machine in the range is the TNT2 Ultra, with 128MB SDRAM, 27GB hard drive, 10x10 DVD-ROM drive, 32MB Guillemot Xentor TNT2 Ultra Graphics, 56K modem and Windows 98. It costs £1,699 plus VAT. Other PC builders selling machines with AMD's speediest chip include Carrera, Time Computers and Mesh. Carrera introduced its Octan M750 PC last month. Priced at £2,099, it has 128MB, 34GB hard drive, Guillemot GeForce and 19 inch monitor. Time has launched the Time UltimatePC 750, with 256MB SDRAM, 27GB hard drive, 32MB TNT2 AGPx2 3D graphics and 19 inch monitor. It has a 6x DVD-ROM drive and costs £1,995 plus VAT. And London-based system builder Mesh is offering its Matrix 750T at £1,895 plus VAT. The £1,895 machine comes with 128MB memory, 22GB hard drive, Matrix G400 (32MB) graphics card, 10x DVD-ROM, 19 inch monitor and Corel Word Perfect Office 2000. One source said AMD was stealing customers from Intel thanks to the Athlon range and Intel supply chain problems. "Customers who wouldn't usually look at AMD are definitely buying the Athlon. AMD seems to be a bit ahead of the pack at the moment," he said. One system builder said AMD now accounted for 50 per cent of its sales, compared to being virtually 100 per cent Intel last year at this time. This is AMD's sixth chip in the Athlon range. AMD said the majority of Athlon 750 machines were selling at around the £1,700 to £2,000 mark, and that PC World would soon be introducing a machine using the chip. ® Related stories: Gateway to start shipping Athlon PCs this week AMD piles on Intel pressure with 750MHz Athlon

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