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Beer Barter System overcomes Y2K drought

Two kegs are not enough

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Internet Security Threat Report 2014

Three-quarters of beer drinkers have taken steps to prepare themselves against the potential negative effects of the millennium bug on beer. According to a global survey conducted by beer.com, almost half of those surveyed said they would need more than two kegs of beer on hand in the event of Y2K bedlam. One in five has already begun hoarding beer in the event of millennium bug mayhem, and some drinkers have already set up a beer bartering system in case the Y2K problem brings the world's monetary system to its knees. "From preparing early to establishing an official Beer Barter System (BBS), the beer.com Y2K poll demonstrates that beer lovers are not taking any chances should the taps suddenly be turned off at midnight 2000," said Rocco Rossi, president of beer.com. "And, beer lovers are so committed to their brew that if given a choice almost a third of die-hards would prefer to have a lifetime supply of beer over a million dollars," he said. Although half of respondents plan to ring in the New Year with a significant other, a third refuse to embrace anything but a cold beer, the survey said. ®

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