Feeds

The Internet changes nothing – Yahoo!

Claims business plan hasn't changed since 1995

  • alert
  • submit to reddit

Providing a secure and efficient Helpdesk

Does Yahoo! understand the interests of a business audience. Not a lot judging from CEO Tim Koogle's dull performance at the European IT Forum in Paris. It was less than riveting to hear how Yahoo! had continued to follow its original business plan and strategy from the days of six employees in 1995. Did we believe that? Not a word of it. History always gets to be written by the victors. Perhaps this was another retrofit to show how great the foresight of the founders had been. Koogle summarised Yahoo!'s position as one where "the model seems to be working, but the company needs some close management". Of course. There were some Yahoo numbers: an 80 million plus audience, 65 million unique registrations, 310 million page views/day (in June 1999), 19 international Yahoos in 10 languages, but (just) 33 per cent of the traffic was non-US. Yahoo'!s acquisitions were profitable in just two quarters, the whizz ex-kid said, and its revenue was increasing better than linearly. In response to a question, Koogle agreed that there was no single element that enabled Yahoo to keep ahead of competitors, but being an early mover had probably helped quite a bit. He had a number of bottom lines, and a good store of off the shelf cliches. Yahoo! "changes the way people live and work" and "Do you Yahoo?". Yuck. No. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Driving with an Apple Watch could land you with a £100 FINE
Bad news for tech-addicted fanbois behind the wheel
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Radio hams can encrypt, in emergencies, says Ofcom
Consultation promises new spectrum and hints at relaxed licence conditions
Special pleading against mass surveillance won't help anyone
Protecting journalists alone won't protect their sources
Big Content Australia just blew a big hole in its credibility
AHEDA's research on average content prices did not expose methodology, so appears less than rigourous
Vodafone to buy 140 Phones 4u stores from stricken retailer
887 jobs 'preserved' in the process, says administrator PwC
prev story

Whitepapers

Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.