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LinkExchange accused of allowing indiscriminate sex ads on hosted site

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Microsoft is being sued for allegedly allowing pornographic banner ads to be displayed on LinkExchange. Boathouse Row Entertainment -- which flogs gridiron cheerleader merchandise -- alleged that banners advertising porn sites appeared on its home page within a month of it signing up to LinkExchange. Microsoft-owned LinkExchange enables companies to place free banner ads on other sites in return for accepting ads on their own sites. According to the report by ZDNet, some of the ads even included links to kiddie porn. Microsoft claims that it does not allow material of this nature to be included in LinkExchange. It said it couldn't be held responsible if once advertisers have been vetted they then change their criteria and begin posting porn. ® See also: Updated: Excite pulls porn off kiddie-friendly search engine Hardcore porn ads sneak past Excite filters Hefner huffed over Excite, Netscape for smut substitutions

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