Feeds

Fujitsu PCs on sale at Iceland

Stack 'em next to the fish fingers...

  • alert
  • submit to reddit

Build a business case: developing custom apps

Fujitsu is in talks with frozen food retailer Iceland to sell its PCs. The vendor is in early discussions about selling its mini-tower PCs in Iceland stores in the UK, according to Noel Lynch, Fujitsu channel director. No details were available regarding volume price points of the machines -- or, indeed, which freezer cabinet they'll be stored in. Ahem. The deal reaffirms Fujitsu's love affair with the supermarket as a PC channel. Last year it sparked off a wave of copycat ventures when it started selling PCs in selected Tesco stores. While Iceland may lack some of Tecso's brand strength, there are 771 Iceland frozen food outlets in the UK. Fujitsu is also due to announce another deal regarding Tesco. From the end of August, it will sell its Biblo mini notebooks for £1199 in around 50 Tesco supermarkets. This comes less than a year after a similar deal to sell Fujitsu laptops fell through with Tesco at the last minute. According to Lynch, it was all down to availability problems. He stressed the product was now more readily available. ®

Build a business case: developing custom apps

More from The Register

next story
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Amazon says Hachette should lower ebook prices, pay authors more
Oh yeah ... and a 30% cut for Amazon to seal the deal
Philip K Dick 'Nazi alternate reality' story to be made into TV series
Amazon Studios, Ridley Scott firm to produce The Man in the High Castle
Nintend-OH NO! Sorry, Mario – your profits are in another castle
Red-hatted mascot, red-colored logo, red-stained finance books
Sonos AXES support for Apple's iOS4 and 5
Want to use your iThing? You can't - it's too old
Joe Average isn't worth $10 a year to Mark Zuckerberg
The Social Network deflates the PC resurgence with mobile-only usage prediction
Chips are down at Broadcom: Thousands of workers laid off
Cellphone baseband device biz shuttered
Feel free to BONK on the TUBE, says Transport for London
Plus: Almost NOBODY uses pay-by-bonk on buses - Visa
Twitch rich as Google flicks $1bn hitch switch, claims snitch
Gameplay streaming biz and search king refuse to deny fresh gobble rumors
Stick a 4K in them: Super high-res TVs are DONE
4,000 pixels is niche now... Don't say we didn't warn you
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.