Feeds

Orange debuts Wirefree data service

Third gen services to run on second gen network

  • alert
  • submit to reddit

Bridging the IT gap between rising business demands and ageing tools

Orange has announced the launch of the UK's first wirefree data service, along with new tariffs and record customer growth. From 1 October, customers will be able to access Web services, including news and travel information through standard handsets, the mobile phone operator said. Orange will launch an ISP, provisionally called Orange World, providing a central portal. Existing second-generation mobile networks will use WAP (wireless application protocol), which allows data to be sent at speeds close to those available on fixed phone lines. Online banking and entertainment listings were also on the cards. At the same time, Orange announced new tariffs from 1 August, comprising of six simplified talk plans. Existing customers will automatically be changed to these higher value plans, it said. Orange gained 430,000 new customers in the second quarter. This totalled 800,000 for the first half of 1999, three times the previous year’s figures. It now has 2,962,000 customers. As a result, it upgraded its UK market penetration forecast. If growth continues at the current rate, 50 per cent of the UK population would own a mobile by the end of 2001, three years earlier than previously forecast, it said. "The fact that Orange will deliver third generation style services on our second generation network will create substantial competitive advantage for Orange," said Hans Snook, Orange CEO. The company said wirefree would increasingly extend beyond voice to data transfer, encouraging more than one subscription per person and leading to wirefree devices being embedded in palm tops, PCs, fax and other machines. "This will open new markets to mobile operators, and ultimately drive market penetration beyond 150 per cent," it stated. ®

Build a business case: developing custom apps

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple ran off to IBM
But never fear fanbois, you're still lapping up iPhones, Macs
Nadella: Apps must run on ALL WINDOWS – PCs, slabs and mobes
Phone egg, meet desktop chicken - your mother
ITC: Seagate and LSI can infringe Realtek patents because Realtek isn't in the US
Land of the (get off scot) free, when it's a foreign owner
HP, Microsoft prove it again: Big Business doesn't create jobs
SMEs get lip service - what they need is dinner at the Club
Samsung threatens to cut ties with supplier over child labour allegations
Vows to uphold 'zero tolerance' policy on underage workers
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
prev story

Whitepapers

Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.