Feeds

Sold! Dell refurbs to the highest bidder

E-commerce, secondhand-style

  • alert
  • submit to reddit

Remote control for virtualized desktops

Dell will flog secondhand machines on its Web site. And it will auction them to the highest bidder. Is this wise? By doing this, Dell retains more margin from refurb sales -- it doesn't have to share margin with specialist brokers. And as an A-brand, Dell secondhand PCs hold their value better than most. But by selling old kit from the shop window, as opposed to the back door, Dell risks cannibalising new PC sales. In case you hadn't noticed, Dell makes most of its money from selling new machines -- not refurbs. So, punters may be tempted to bid secondhand, rather than buy new -- especially consumer and small business buyers. This is why Intel hates the electronics recycling movement. More refurbs means fewer sales of new kit. Dell has plenty of secondhand kit to get rid off -- because it is big, and because it is big with corporates. Under leasing deals, it has to take old kit back. Some of this gets broken down for spare parts, but most gets sold or donated to the usual impecunious refurb channels -- students, charities, third-world countries and the like. The secondhand ball will start rolling on the Dell US web site, in the next couple of months, according to Bloomberg

Security for virtualized datacentres

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
Big Content outs piracy hotbeds: São Paulo, Beijing ... TORONTO?
MPAA calls Canadians a bunch of bootlegging movie thieves
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
YARR! Pirates walk the plank: DMCA magnets sink in Google results
Spaffing copyrighted stuff over the web? No search ranking for you
Just don't blame Bono! Apple iTunes music sales PLUMMET
Cupertino revenue hit by cheapo downloads, says report
Hungary's internet tax cannot be allowed to set a precedent, says EC
More protests planned against giga-tariff for Tuesday evening
US court SHUTS DOWN 'scammers posing as Microsoft, Facebook support staff'
Netizens allegedly duped into paying for bogus tech advice
ISPs handbagged: BLOCK knock-off sites, rules beak
Historic trademark victory, but sunset clause applies to future blocks
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Getting ahead of the compliance curve
Learn about new services that make it easy to discover and manage certificates across the enterprise and how to get ahead of the compliance curve.