Feeds

Businesses can source HP direct

US Web trial to hit Europe later this month

  • alert
  • submit to reddit

Secure remote control for conventional and virtual desktops

Hewlett-Packard will start selling PCs direct to business customers in the US today. The US vendor will sell directly through its Web site to corporate customers and the SMB market. Servers, desktops, notebooks and handhelds will all be sold direct. It has been shifting consumer PCs and computer products over the Internet in the US for around 16 months. Today's move will put it in competition with the likes of Dell and Compaq, in an area where HP has traditionally leant on its resellers. An HP representative told The Register there were no plans at present to sell direct to corporates in the UK. However, there will be a pilot site selling direct to the consumer market in Europe launched at the end of this month. Regarding the Web site for US customers, he said: "This is what the market is asking for. HP customers see what Dell has done, and are demanding it from us." HP will not cut its dealers out of the equation completely, but will let them compete for HP's business. Customers can order directly from the HP Web site or follow a link to a list of recommended local dealers. For larger volume orders, HP will work behind the scenes with systems integrators. This is similar to its approach to selling direct to consumers, where its direct online sales compete with retailers. HP said it was forced to offer the service in light of Dell's success with its Gigabuys Web site. It wanted to catch those SMBs that would otherwise use direct vendor Dell. ®

New hybrid storage solutions

More from The Register

next story
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Apple CEO Tim Cook: TV is TERRIBLE and stuck in the 1970s
The iKing thinks telly is far too fiddly and ugly – basically, iTunes
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Apple Pay is a tidy payday for Apple with 0.15% cut, sources say
Cupertino slurps 15 cents from every $100 purchase
Forget silly privacy worries - help biometrics firms make MILLIONS
Beancounter reckons dabs-scanning tech is the next big moneypit
Microsoft's Office Delve wants work to be more like being on Facebook
Office Graph, social features for Office 365 going public
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Top 5 reasons to deploy VMware with Tegile
Data demand and the rise of virtualization is challenging IT teams to deliver storage performance, scalability and capacity that can keep up, while maximizing efficiency.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.