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Compaq gives online resellers thumbs up

Reverses decision made at court of King Eck two months ago

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It's all change down at Compaq since the Great Teufel of Haircuts left town. A little more than two months ago, the world’s most prolific PC vendor pulled the plugs on the growing army of online resellers selling Compaq kit. Now it looks set to incorporate some -- but not all -- of the spurned Web dealers into its channel accreditation scheme, according to US channel mag Computer Reseller News. The decision to revoke authorisation to sell its Presario PCs was due to Compaq's belief that the cut-price online operators were devaluing its brand with their cheap and cheerful attitude. But with Compaq the only big-name vendor to lose market share in Q1 99, perhaps a little bit of pile it and sell it cheap might not be such a bad thing after all. According to the report in CRN, Compaq is expected to unveil details of the scheme to bring online resellers into step as early as this week. Back in February, Compaq had said it would take around 90 days to put its plans together. Those online resellers wanting to meet the new requirements are likely to have to set up freefone support lines for customers. ®

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