Feeds

PC industry optimism at ‘five year high’

Has Deloitte and Touche gone mad?

  • alert
  • submit to reddit

Secure remote control for conventional and virtual desktops

What has Deloitte & Touche been drinking? The publicity happy accountancy firm claims that short-term optimism for the PC industry is at a five-year high, At the same time, D&T tells us that "customers hold the power". This is enough to make any self-respecting PC builder feel very miserable indeed. Basing its analysis on 1998's fourth quarter, D&T pronounces the biggest winners are companies that can come up with "unique sales and margin strategies". This management consultancy insight will be most useful to Europe's 40,000 or so system builders. Demands of business and consumer PC buyers will drive the industry forward, according to the PC Critical Industry Trend Evaluator (PC-CITE) report. Far from the doom and gloom of many predictions for the industry, the feelgood survey says PC buyers are grasping new products in record numbers. "Our PC-CITE report indicates that the market is optimistic about the future of the industry," said Charles Goldenberg, partner in Deloitte Consulting's High Technology Group in San Francisco, California. "Despite recent announcements that selected PC makers' shipments are decreasing, business and consumer PC buyers alike are bullish about new technologies," he added. The report also indicates that expectations for long-term returns on future investment are increasing. But Goldenberg had bad news for manufacturers. He said vendors must be more aggressive in finding ways to cut costs in preparation for the next threshold of price declines -- the sub-$500 PC. These methods included less expensive materials, lower manufacturing costs and economies of scale. The Register anticipates record PC builder failures this year. For what it's worth. ®

New hybrid storage solutions

More from The Register

next story
Quit drooling, fanbois - haven't you SEEN what the iPhone 6 costs?
How keen will buyers be when exposed to the real price?
Ex-Autonomy execs: HP's latest wad blows apart fraud allegations
Top bods claim IT titan's latest court filing is smoking gun of 'reckless aggression'
Forget silly privacy worries - help biometrics firms make MILLIONS
Beancounter reckons dabs-scanning tech is the next big moneypit
Elon Musk says Tesla's stock price is too high ... welp, NOT ANY MORE
As Nevada throws the SpaceX supremo a $1.25bn bone
Microsoft's Office Delve wants work to be more like being on Facebook
Office Graph, social features for Office 365 going public
prev story

Whitepapers

Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.