Gelsinger “brains” behind shipping chips with PSN on

We're glad we didn't ask "Kicking Pat" the obvious question

At an Intel lunch at its Intel Developer Forum two weeks ago, Pat Gelsinger admitted he was the brains behind shipping the Katmai-PIII with the ID number switched on. We were interested in this PR disaster. Sometimes, to outsiders like us, Intel seems like a lumbering dinosaur where the brain doesn't know why the tail is twitching. We said, at the time, this was a PR gaffe, rather than an error, per se. We quizzed Gelsinger about the PR disaster, specifically. Said Gelsinger: "That was my idea." Was it also his idea to ship PIIs with the serial number switched on, we wonder. ®

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