Feeds

Microsoft piracy buster trashes software and reputation

Don't ask...

  • alert
  • submit to reddit

Internet Security Threat Report 2014

Pictured here is David Gregory, anti-piracy manager at Microsoft UK. He is celebrating a £20 million haul of illegal software in Reading. Funny thing is, the Oracle HQ is bang next to the MS building. So what disks is the steamroller trashing? What is that furry thing between his legs?

Here is the full story A Microsoft public relations stunt nearly backfired today, when it was discovered a steamroller due to crush pirate software was too heavy and was positioned directly over the staff car park.

The heavy-duty vehicle was scheduled to drive over a mountain of recovered pirate Microsoft Office 97 CDs in front of the company’s Reading offices to publicise the war being waged by the Great Stan of Software against counterfeiters.

At the last minute, it was discovered the site was above the company’s underground car park, and was not strong enough to hold the weight of the vehicle. Microsoft staff, spin doctors and members of the press were rushed around the back of the building as the action was relocated to avoid disaster.

After this initial hiccup the event ran smoothly and Microsoft UK MD Neil Holloway even took a turn at driving the steamroller over the dodgy discs. David Gregory, Microsoft anti-piracy manager, said the CDs were part of the largest haul ever to be seized in the UK. They would normally be incinerated, but today’s event was a symbolic gesture, he said, designed to show the rising nature of this crime.

Holloway said: "Software piracy costs the UK IT industry nearly half a billion pounds a year, and now even hardcore criminals are starting to turn to software theft." Many applauded today’s action, but pointed out that Microsoft was not the biggest victim.

Clive Bishop, general secretary of the National Association of Specialist Computer Retailers, said anything that created public awareness was commendable: "Resellers and the channel suffer the most because of software fraud," he said. Ed Ewing, Computer 2000 marketing director, added: "The whole of the reseller channel is the victim along with Microsoft." Today’s crushed CDs were part of a £21 million seizure following two raids in the South East. Microsoft, CID and Berkshire Trading Standards recovered the goods from premises in Bracknell and Reading earlier this month. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Doctor Who's Flatline: Cool monsters, yes, but utterly limp subplots
We know what the Doctor does, stop going on about it already
'Cowardly, venomous trolls' threatened with TWO-YEAR sentences for menacing posts
UK government: 'Taking a stand against a baying cyber-mob'
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Arab States make play for greater government control of the internet
Nerds told to get lost in last-minute power grab bid at UN meeting
Zippy one-liners, broken promises: Doctor Who on the Orient Express
Series finally hits stride, but Clara's U-turn is baffling
Don't bother telling people if you lose their data, say Euro bods
You read that right – with the proviso that it's encrypted
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.