Apple has brought a variation of its 'own an iMac for $29.95 a month' deal to the UK. Over here, buyers put down a £50 deposit, are given a five-month deferred payment period, then pay £29.95 a month for 42 months. So you can now slap down a Visa or Mastercard and pay £999 (inc. VAT) for a machine there and then, or choose the high-purchase scheme and pay a grand total of £1308 (inc. VAT), which equates to a very nice markup of £309 for the boys in Bondi blue. That assumes you pay your credit card bill in full. On a credit basis, Apple's APR of 17.9 per cent is good, but not as good as the better credit card APRs. ®