Feeds

iMac sales reviving?

CompUSA says yes, but the market data's not so clear

  • alert
  • submit to reddit

Internet Security Threat Report 2014

CompUSA has claimed that a mix of bundled peripherals and a hire purchase plan have revived flagging Apple iMac sales. The US retailer, the largest in the States, reported that last weekend saw iMac sales shoot back to their highest level since the machine's launch in the second week of August. Sales remained high through September but then began to fall off, as the initial hype died down and the Apple faithful had all been catered for. According to ZD Market Intelligence, US iMac sales in September were 50 per cent down on those recorded in August. Last month sales slipped even further. The data was compiled from interviews with Apple resellers. And according to PC Data, the iMac slipped from the number two best-selling computer to the number three slot between August and September. Apple recently released a low-cost hire purchase scheme Apple targets low-income families as iMac sales decline was intended to attract a wider audience of users, specifically those who might consider a computer to expensive a purchase. Still, it's perhaps too early to suggest demand for the iMac is ramping up in any significant way. The sales CompUSA recorded were largely the result of a special weekend promotion bundling free Epson printers and Umax scanners with the machine in addition to the Apple $29.99 a month hire purchase scheme. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Doctor Who's Flatline: Cool monsters, yes, but utterly limp subplots
We know what the Doctor does, stop going on about it already
'Cowardly, venomous trolls' threatened with TWO-YEAR sentences for menacing posts
UK government: 'Taking a stand against a baying cyber-mob'
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Arab States make play for greater government control of the internet
Nerds told to get lost in last-minute power grab bid at UN meeting
Zippy one-liners, broken promises: Doctor Who on the Orient Express
Series finally hits stride, but Clara's U-turn is baffling
Don't bother telling people if you lose their data, say Euro bods
You read that right – with the proviso that it's encrypted
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.